A member of the National Democratic Congress communication team, Prince Kumah, says the party views electoral polls as indicators of likely outcomes rather than guarantees of election results.
Speaking on Globe TV’s News Lens on Wednesday, November 4, 2026, Kumah said the NDC takes research and surveys seriously and uses their findings to assess its performance and refine its strategies.
“We see it as probabilistic indicators,” he said. “In that mindset, we are able to interrogate the data, study it and see how we can alter our strategies.”
Kumah described Mussah Dankwah as one of Ghana’s most credible pollsters and said the NDC respected electoral research, even when it had concerns about particular findings.
He stressed that projections should be understood in the context of the conditions under which a survey was conducted, rather than treated as fixed predictions of a future election.
According to Kumah, Dankwah had explained that the findings reflected what was likely to happen if parliamentary elections were held at the time of the survey.
Kumah said the NDC’s response would be to examine the factors behind any projected reduction in its parliamentary seats and identify how to address them.
He argued that taking unfavourable findings seriously was part of the party’s commitment to using data to guide its decisions.
Kumah accused the New Patriotic Party of repeatedly seeking to undermine Dankwah’s work.
In Kumah’s view, political parties should interrogate survey findings rather than dismiss them because they do not support their expectations.
He also challenged suggestions that favourable internal research necessarily translated into electoral victory, recalling claims made during the NPP’s 2024 campaign that its data pointed to a win.
Kumah maintained that the NDC would focus on studying the latest findings and adjusting its approach, rather than treating the projections as a settled verdict on the next election.
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